The Hondo Group Offers Proprietary Mobile Platform

Austin, Texas (November 02, 2010) – The Hondo Group, a full-service advertising and marketing strategy firm, has been selected as a certified provider of Unwired Nation's proprietary Kinita™ platform. Kinita redefines the process of creating, deploying and managing mobile apps, leveraging a customer's existing web applications to deliver native apps simultaneously across all major mobile platforms.

"Choosing to enable our company as a certified provider of Kinita was a decision made due to its 'future proof' characteristics, interactive messaging and infinite scalability," said Lynn Balinas, president of The Hondo Group. "Kinita allows the client to seamlessly engage with and adapt to the customer's ever changing needs, resulting in increased efficiency. The Hondo Group is excited to offer an innovative service that, from our clients' points-of-view, brings a means to increase customer engagement, satisfaction and loyalty."

The Hondo Group is authorized to redistribute Kinita through unique channels as an addition to its capabilities in branding strategies, marketing and digital services. Clients can choose to fully utilize The Hondo Group's design, programming and integration capabilities, solely handle the project in-house, or create a combination of the two to specifically suit current needs. With Kinita, The Hondo Group can now empower clients to focus on the user interface rather than multi-platform management, and to leverage assets already in place.

"Unwired Nation and The Hondo Group share the same belief in the future of mobile and in employing innovative tactics to reach a rapidly expanding marketplace," said Lynn Balinas, president of The Hondo Group. "No other company provides such a diverse range of adaptable capabilities."

About Kinita™

Kinita is a revolutionary platform-as-a-service model that enables you to deploy a mobile application across all major device platforms simultaneously. With Kinita, you're able to utilize native device capabilities while leveraging your existing web assets. You control the user interface, so can easily adapt to the user's changing needs. Simplify the complexity of mobile with Kinita by focusing on the end user's experience – not the management of multi-platform languages, deployments and updates. For more information, visit unwirednation.com.

About The Hondo Group

The Hondo Group, an Austin-based marketing communications company, is dedicated to providing clients with new strategic branding processes and procedures, and new products and technologies. The company represents clients in a variety of areas including agriculture, real estate, professional services, technology, healthcare, life sciences and green marketing and sustainable business strategies. As a full service agency, The Hondo Group helps clients close the marketing loop between great products and satisfied consumers. For more information, please visit hondogroup.com today.